Better Angels
Better Angels: Women Creating Change
How to Make Connections That Matter
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How to Make Connections That Matter

Instead of asking people you meet to help with your career or business, what if you asked what you can do for them? That shift is key to building connections that not only support your success but bring more meaning to your life--something we’re all looking for more than ever. Susan McPherson has put all she’s learned as a serial connector and social impact leader into the three-step formula described in her new book,  The Lost Art of Connecting.  Founder and CEO of McPherson Strategies, a communications consultancy focused on social impact, Susan has advice for introverts and extroverts alike on using technology wisely, being intentional about building  community, identifying what you can offer to others, learning how to listen, connecting with people outside your bubble, and following-up gracefully after meeting new people. You’ll never dread networking again.

Highlights of the episode:

  • How to use technology without being used by it

  • The gather, ask, do methodology for connecting

  • Assessing your own secret sauce before reaching out to others

  • Susan’s tips on following-up and introducing others in your network

  • The importance of learning how to listen

  • Building trust to create long-term relationships

  • Reaching outside your bubble for fresh ideas

  • Advice for leaders to better connect with their employees

Links mentioned in this episode

The Lost Art of Connecting

Susan McPherson on Twitter

Susan McPherson on Instagram

McPherson Strategies

Julian Treasure TEDtalks

Susan Ferry Price website

Susan Ferry Price on Instagram

Susan Ferry Price on Twitter






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Better Angels
Better Angels: Women Creating Change
Weekly interviews with women—entrepreneurs, activists, business leaders, artists, authors and other visionary women--who will inspire you to live with purpose and make our world a better place.